Collateral System Design

This was a 3 part project that I did for a class that I took. The idea was to make a cohesive design system that we would develop across three different print medias. Basically we had to make 3 different print design pieces that you could tell all belonged together. I chose to do my entire project based around an informational freelancing event for college students. I broke down the info into 3 main categories of Preparation, Marketing, and dealing with Clients, purely to meet the project requirements for class.

Google Android Advertising and Marketing Project

This is a project that I did for my Advertising Design Class during the summer of 2010.

For this project we were to pick a company that we would enjoy working for since the project would last several weeks. After deciding on a company we had to do market research and compose a creative brief. Once that was done, we then began to create advertisements for magazines, billboards, and online web banners. I chose Google as my company of choice since I am a loyal Googler and a fan of most of their work. I specifically chose the Android operating system to work with, since there isn’t much (if any) advertising done directly by Google to consumers.

Gatorade Ad

This is a project that I did for my Advertising Design class during the summer of 2010. The assignment required that we create two full page magazine advertisements for Gatorade.

Humble Heroz Twitter Page

Humble Heroz wanted an updated Twitter page, they were looking for something more futuristic. With that being the only requirement, I got started.

Humble Heroz Logo

This logo was designed for Humble Heroz. They are music producers who possess a wide array of musical talent. They wanted a logo done that shows off the “humbleness” of who they are, yet, they still wanted it to be bold and make a statement. They were very pleased with the final results and the overall process.